Detailed strategy, logistics, and planning tips for your next law firm video production.
"From web design to content development to firm-wide operational enhancements, her creativity and innovative solutions helped us bring a successful brand refresh to the marketplace. Quite literally, we could not have done it without her."
Detailed strategy, logistics, and planning tips for your next law firm video production.
Here are 10 key lessons I've learned from project managing law firm rebrands over the years. (This post isn't about the positioning, messaging, or design strategy elements of a rebrand. This is about how to project manage your law firm rebrand. How to keep the multitude of sub-projects moving in parallel so that you can […]
So you've decided (or someone has decided for you) that your organization needs a new website. Where do you start? How do you put all the puzzle pieces in place in order to prepare for such an enormous undertaking? You start by drafting a project charter that identifies the stakeholders, who plays what roles in […]
"Her deep understanding of customer experience and web, coupled with her experience as a CMO, is a powerful combination, helping us deliver student-focused content and meaningful experiences across our digital platforms."