About

Expertise when and where you need it.

Some clients need a fractional CMO to come in and manage the team while they conduct a search for a full-time candidate. Other clients have digital projects for which they need key skills and know-how for only a few months. We bring decades of law firm experience to drive your marketing projects to quick, successful outcomes.

A few of our projects

Cyndy McCollough

Founder and Principal Consultant

About me.

In my years in-house at law firms, I have managed rebrands, redesigned websites, produced video, developed practice and attorney social media strategies, and aligned martech stacks to support a digital-first business model.

I have been brought in as interim CMO to create entire law firm marketing departments from the ground up, establishing the tech, people, and processes that are the cornerstones of a successful marketing team.

Clients hire me to take on complex marketing projects that need leadership and a seasoned eye, someone who understands the intersection between law firm challenges and digital marketing opportunities.

Marketing partnerships you can count on.

Eric Harberson

Writer, Editor, and Content Strategist

Eric helps law firms create content that builds client relationships and brings in business. From large-scale web projects to blogging and thought leadership, he makes good content marketing—and compelling writing—easier to achieve.

Deb Dobson

Deb Dobson

Data Analyst

Deb brings 20+ years of law firm marketing technology experience helping firms with CRM implementation, email marketing, and data quality initiatives.

Jill Helou

Jill Helou

Writer and Content Strategist

Jill is a seasoned marketing professional with extensive experience marketing B2B services. With strong business acumen and a passion for marrying creativity and usability, Jill helps firms through the creation and execution of content strategies and writing projects.

Causes we support.

Planned Parenthood
The Trevor Project
Dress for Success

Let's work
together.

Get in Touch
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