Branding
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Detailed strategy, logistics, and planning tips for your next law firm video production. Read More
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Here are 10 key lessons I’ve learned from project managing law firm rebrands over the years. (This post isn’t about the positioning, messaging, or design strategy elements of a rebrand. This is about how to project manage your law firm rebrand. How to keep the multitude of sub-projects moving in… Read More
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What foundational marketing technologies and processes are needed to start up a new law firm? Read More
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Digital first means a stronger online presence, healthier client relationships, and a forward-thinking culture. Are you adapting? Read More
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Now we're cooking with gas: information architecture, sitemaps, wireframes, and design. Read More
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Customer experience is the foundation of everything a business does in its attempts to connect with clients and prospects. Read More
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Building blocks of a successful website redesign - content audits, stakeholder workshops, and persona development. Read More
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Getting started on your website redesign: the planning stage. Read More