I was asked to speak at a conference about how law firm marketing departments are using Smartsheet. I've posted a set of use cases here.
I was asked to speak at a conference about how law firm marketing departments are using Smartsheet. I've posted a set of use cases here.
So you've decided (or someone has decided for you) that your organization needs a new website. Where do you start? How do you put all the puzzle pieces in place in order to prepare for such an enormous undertaking? You start by drafting a project charter that identifies the stakeholders, who plays what roles in […]
Results of a survey of website redesign agencies that work primarily with law firms.
What marketing tools are needed to start up a new law firm?
Now we're cooking with gas: information architecture, sitemaps, wireframes, and design.
How to craft successful email campaigns and avoid spam filters.
Building blocks of a successful website redesign - content audits, stakeholder workshops, and persona development.
Getting started on your website redesign: the planning stage.